Social Media Advertising
Social Ads That Build Audiences and Drive Sales
Facebook, Instagram, LinkedIn, and YouTube campaigns that reach the right people at the right moment — and convert them.
Why Social Advertising Works for SMBs
Social platforms offer unmatched audience targeting — demographics, interests, behaviours, and lookalikes. For SMBs, this means you can reach your ideal customer without wasting budget on irrelevant impressions.
We design full-funnel social campaigns: awareness at the top, consideration in the middle, and conversion at the bottom. Every creative is tested, every audience refined, and every rupee accounted for.
4.8B
active social media users worldwide in 2024
77%
of consumers have purchased after seeing a social ad
3×
higher engagement for video ads vs static images
89%
of marketers say social ROI exceeds other channels
Scope of Work
What's Included in Social Advertising
Platform Strategy
Choosing the right mix of Facebook, Instagram, LinkedIn, or YouTube for your audience.
Audience Building
Custom audiences, lookalikes, and interest-based targeting to reach high-value prospects.
Creative Production
Ad copy, static images, carousel formats, and short-form video concepts.
Campaign Setup
Full Meta Business Manager or LinkedIn Campaign Manager setup and pixel installation.
A/B Testing
Systematic creative and audience tests to find the highest-performing combinations.
Retargeting
Re-engage website visitors, video viewers, and past customers with tailored ads.
Budget Optimisation
Daily monitoring and reallocation to maximise results within your monthly spend.
Performance Reporting
Weekly and monthly reports with reach, engagement, leads, and cost-per-result.
Our Approach
Our Social Advertising Process
01
Discovery
We learn your audience, goals, and competitive landscape before touching a campaign.
02
Creative & Setup
Ad creatives are produced, audiences built, and campaigns configured for launch.
03
Test & Learn
We run structured tests in the first 30 days to identify winning audiences and creatives.
04
Scale & Report
Winning combinations are scaled, underperformers paused, and results shared monthly.
Let's Put Your Brand in Front of the Right Audience
Social advertising done right turns followers into customers. Let's start with a free strategy call.